Branding Agency Melbourne

ABNORMAL is a branding agency that Melbourne businesses trust to create inspired and creative designs, perfectly encapsulating the essence of their brands.

Abnormal Agency Melbourne

We’ve worked on branding projects for companies like Nike, Cisco, Channel 4, and Ministry of Sound. Working across a wide range of industries from tech to sports, retail, and food & beverage, ABNORMAL’s approach to creative branding aims to collaborate with new and established brands to strengthen their identity in bold and refreshing ways.

We’re passionate about creating authentic branding that resonates with the right audience. A successful brand is one that turns with the tide of changing consumer preferences and market appeal.

With our creative approach to brand messaging and design, we help Melbourne brands position themselves competitively, while remaining true to their core identity. From development of brand identity, to creating brand guidelines, art direction, packaging, and print design, the team at ABNORMAL do it all.

Our Branding Work

Our Design Process

1
Consultation

Our first meeting will set the stage for your brand strategy and design. Our branding team will discuss your inspirations and ideas and offer a framework for how we can meet your branding goals and needs.

2
Brand Strategy

Developing a brand identity and strategy based on the details you’ve shared with us, we’ll take on a collaborative approach to refine and align it with broader goals and objectives. 

3
Design Production

Taking inspiration from the core identity of your business and service offering, we’ll carry out an in-depth exploration of different concepts to produce creative brand designs. Once we find one that fits, we can create the assets - physical and digital.

4
Finalisation

We’ll finalise the designs and apply them across each type of media or asset as required. We have a network of reliable partners to help produce any physical collateral.

5
Delivery

The final step involves delivering the completed assets to your business for implementation. If required, we can also help with delivering your campaign and ensure that the designs are effectively coordinated across all channels.

Transform your brand with Abnormal

Take your brand to the next level with the expertise of a Melbourne branding agency — ABNORMAL.