Spook is a London-based luxury catering company known for its bespoke services for high-end events. With a commitment to locally-sourced and quality produce, they reached out to us for branding, a website and packaging that helped communicate this to their clients.

Branding, Web Design, Packaging

The route graphic became our visual cue
to connect Spook to the origin of ingredients used in their food and drink.


Inspired by the highly curated selection process undertaken with their produce, we designed a brand system that takes customers on a journey, whilst at the same time paying homage to the origin of ingredients used.

Emily Few Brown, CEO

Abnormal were so easy to work with. They really understood our brand from the offset and delivered something far beyond my expectations. I wanted something timeless and that is definitely what we got.